MagsWest 2020 features presentations, panels, workshop intensives, keynotes, social doctor consultations and more. See below for more information on all MagsWest 2020 sessions March 27-28, 2020.


  • Erin Millar

    Use Your Voice: The Power of Small Magazines and Local Media – Keynote Manifest by Erin Millar

    2020 will usher in the decade of the little guys, meaning small independent media, both news and magazines. Young readers want a level of authenticity that local and niche magazines and news organizations engaged with their readership are better positioned to deliver. That will be our competitive advantage. Erin Millar is the founder and CEO […]

  • Carley Hodgkinson

    Advanced Graphic Design for Magazines Workshop, with Carley Hodgkinson

    Your readers are savvy and sophisticated visual communicators. They want to see design in everything they consume, and, yes, they do judge a book – or magazine – by its cover. Chances are, you’re juggling many hats, and there’s never enough time to get to the nitty-gritty of your publication’s graphic design. In this session, […]

  • Jason Maghanoy

    Building Your Magazine Through Unique Brand Experiences and Other Revenue Strategies, with Jason Maghanoy

    Revenue diversity and unique brand experiences are key to building a vibrant and sustainable magazine. Join Jason Maghanoy as he maps out innovative ways to ramp up and diversify your media client solutions and brand touchpoints. Dive into the ins and outs of membership programs, marketing services, custom content and direct to consumer strategy. Get […]

  • Erika Kumar, Business Analyst, Development

    Creative BC Funding Q&A, with Erika Kumar and Mathew Parry

    Erika Kumar and Mathew Parry will answer questions about and discuss various funding programs available at Creative BC to the BC magazine sector. Erika Kumar manages Creative BC’s direct funding programs, including Domestic Industry Initiatives and the Interactive Fund. Prior to working at Creative BC, she was a project coordinator for The Adbusters Media Foundation. […]

  • Nav Nagra

    Engaging Underrepresented Writers and Communities in Publishing – panel, moderator Nav Nagra

    How can editors and publishing professionals best engage and connect with writers, readers, and communities from underrepresented backgrounds? How can we uplift new voices, open doors, increase access, and outreach to marginalized communities in sensitive, caring, and thoughtful ways? Come join a panel of editors and writers–Chimedum Ohaegbu, Selina Boan, Yilin Wang, and moderator Nav […]

  • David McKie

    Finding Stories In Numbers, with David McKie

    Increasingly, public institutions such as Statistics Canada, federal, provincial and municipal governments are making their data more accessible and user-friendly. Obtaining this data is literally a few mouse-clicks away. After sorting and filtering in spreadsheets like Excel or Google Sheets, you can use this data to help tell stories about your region’s changing demographics, troubles […]

  • Jennifer Van Evra, photo credit Wendy D Photography

    Freelance Writing, with Jennifer Van Evra

    What does it take to be a successful magazine, newspaper and online writer? Breaking into the biz can seem daunting, but veteran Vancouver writer Jennifer Van Evra (Globe and Mail, CBC, Condé Nast, Harvard Business Review) explains what it takes to get published and shares her time-tested tricks. Make sure to bring your questions, too! […]

  • Malin Pettersen

    How To Do Scrollytelling in an Effective and Appealing Way, with Malin Pettersen

    We have entered an era where the visual Internet is no longer what it used to be. Not only do we want to be convinced by the words of the stories we are told, but we also want them to be brought to us in the most interactive and exciting ways.  What does scrollytelling mean […]

  • Dania Sheldon

    Introduction to Editing Your Writing and Others’, with Dania Sheldon

    Learn the essentials for targeted tightening and polishing of your own and others’ compositions. The focus will be on non-fiction, but the principles will also be more widely applicable. Please bring one or more of your own written pieces in draft form, as the session will include practical exercises that will deepen and reinforce your […]

  • Patti Sonntag

    Investigative Collaborations for Local News Organizations and Magazines, with Patti Sonntag

    The “Tainted Water” investigation found that residents in many communities in B.C. may be exposed to elevated levels of lead and other metals in their drinking water. When investigative collaborations uncover hidden information of interest to regional and local audiences, how can local news organizations and magazines take part? This wide-ranging interactive discussion will review […]

  • Allyson McGrane, photo credit Rodrigo Ceballos

    Leveraging Your Grant Funding to Get Stuff Happening, with Allyson McGrane

    Writing grant applications can be a very technical process. Yet for most magazines, the development of an overall grant application strategy is an art, not a science. Making the most of every funding opportunity means you’ll need to step back and take a long view of all your operations. You can maximize the support from […]

  • Mary Rose MacLachlan

    Picture Research and Licensing, with Mary Rose MacLachlan and Derek Capitaine

    In this seminar, Mary Rose MacLachlan and Derek Capitaine will introduce the topic, then discuss: Copyright basics Image sources Picture editing and selection Types of licenses Rights clearances, and Maintaining records and databases. Picture research projects at MacCap Permissions cover a wide range of subjects from the arts to science to business to social studies. […]

  • Sarah Hoyles, podcasting, content and communications consultant

    Podcasting Workshop, with Sarah Hoyles

    Using a mix of theory, case studies and hands-on practice in this workshop, podcasting, media and communications consultant Sarah Hoyles will teach you the basics of how to create and edit podcasts and get them in front of your audience. Participants must bring their laptops with audio editing software, such as Audacity, already installed, and any […]

  • Jason Maghanoy

    Revenue Diversity Doctor Consultations, with Jason Maghanoy

    These 30-minute consultations are an opportunity for our Saturday or full-conference delegates to sit down with Jason and get tips for your magazine on revenue diversification, brand experiences, or another area entirely. If you are interested, please sign up for one of the sessions at the registration desk: Saturday, 12:30-1, 1:15-1:45, 2-2:30, 2:45-3:15. MagsBC magazine […]

  • Stacey McLachlan

    Service Packages for Small and Niche Magazines, with Stacey McLachlan

    Juicy long-read stories may get the glory, but a service feature such as a neighbourhood guide or an awards issue is the bread-and-butter of a lifestyle magazine. In Service Packages for Small and Niche Magazines, Stacey McLachlan will share her tips for planning and executing a multi-party modular service story. You’ll walk away from this […]

  • Taryn Hardes - photo credit C Pienaar

    Social Media Doctor Consultations, with Taryn Hardes

    Is your social media a bit anaemic? Do you want to get more likes, grow your community, drive more traffic to your website, or have other goals you can’t seem to reach? Are you concerned about wasting time on techniques that may not work? Book a half-hour appointment at the registration desk with Social Media […]

  • Avigail Marie Olarte, Avie

    Using Storytelling to Expand Your Magazine’s Reach, with Avie Olarte and David McKie

    Many magazine writers and journalists face obstacles when gathering the essential elements for evocative storytelling. Where’s that essential document? How can I find that piece of data? How do I track down that important voice? Deadlines, lack of resources, the unwillingness of officials to communicate beyond canned, e-mailed correspondence are all realities that make things […]